Glass washing Label Design
Washland sanitary detergent packaging design project is one of the brands of Kandar detergent and cleaning products manufacturing company.
Kandar is one of the largest companies and one of the first companies in the field of detergent and sanitary products production. This company has famous brands such as: A.B. ABC++ has established Lifecare, Dentaker, Homecare and Ponell within its brand.
Creativity Solution
The Washland brand was created with the aim of providing consumers with a new experience of cleanliness using modern technology.
One of the products of Washland brand is glass washer. But in its design brief, the bottle design and label design were defined with a different design approach compared to the examples in the market. The graphic design of the label is consistent and harmonious with the aim of creating a three-dimensional visual identity of the crystal, whose micro elements were also created on the body of the glass washing container.
and portraying the sense of crystal, glass, luxury and brilliance in the design of the packaging label, which fits the gestalt of the bottle form, is one of the features
The highlight of this Design is the packaging.
The plan presented
Creating a visual coordination of the packaging design between the bottle and label of the glass packaging.
Inducing a sense of glass & crystal in the design of washing glass packaging,
So Large suitable space for packaging labels
Usually, the photo of a window or glass is used directly in the washing glass labels, so we tried not to use this element in this design and have a different approach.